.thought leader. creator. troublemaker.

Shirae D. Ravenell, Founder + EIC of Curls in the Hood®

I have developed and produced intimate apparel, activewear, knit and woven raw materials for both men’s and women’s apparel, over the course of my career.

As the current interim Senior Director of Product Development and Production with a premium lifestyle brand, my organizational and support services skills are applied daily with the cross functional teams of design, technical design, merchandising and logistics, and most importantly - the factories.

My purpose is to segue my field experience in textiles, product development and production, and sustainable sourcing into the Edtech space. You’ve never had an educator, consultant, and confidante, like me,

I've held a number of fashion roles, from merchandising intern at Louis Vuitton to Director of Fabric and Trim at Alexander Wang, but my latest challenge has been helping peers and mentees create a laser focused strategy around their career trajectory. My experience and knowledge of end to end apparel design and manufacturing, gives me an insight and ability to forecast pivotable moments in the business that keep myself and peers at the forefront of fashion and culture.

Get a snapshot of my resume here.

"I didn’t realize how unprepared FIT leaves its design students on the manufacturing + business side. I’m a more mindful designer and CFT partner thanks to her guidance." - J. Souza, LOFT

"I didn’t realize how unprepared FIT leaves its design students on the manufacturing + business side. I’m a more mindful designer and CFT partner thanks to her guidance." - J. Souza, LOFT

"“ Shirae was my production counterpart while at the Moret Group. Results oriented, organized, and a great communicator, Shirae understands design intent while keeping cost in perspective. She brought humor and positivity to our team, and remains one of the strongest production partners I have ever worked with." - A. Katz, Adidas

"“ Shirae was my production counterpart while at the Moret Group. Results oriented, organized, and a great communicator, Shirae understands design intent while keeping cost in perspective. She brought humor and positivity to our team, and remains one of the strongest production partners I have ever worked with." - A. Katz, Adidas

“Working with Shirae prepared me for my next role and promotion!" - J.Mosley, S.P.A.C.E.

“Working with Shirae prepared me for my next role and promotion!" - J.Mosley, S.P.A.C.E.

Tell me about your dreams.

Whether you are interested in a personalized fashion studies curriculum and education, or a roadmap to fast tracking your career trajectory, let’s chat.